LONDON--(BUSINESS WIRE)--
ACE Group today released research that demonstrates growing concern over
the potential impact of reduced state financial support should illness
strike. 71% of people surveyed by ACE are worried about the impact that
cancer, a heart attack or stroke might have on their finances and 45%
would consider buying cost-effective critical illness insurance to
protect their income, standard of living and pay for additional
treatment and support they may need to help them back to good health
that may otherwise be out of their reach.
ACE’s report Changing consumer perceptions of personal financial
protection, is based on research conducted with over 2,500 consumers
in France, Germany, Italy, Spain and the UK at the end of 2014. The
findings reveal that over two thirds of consumers are more concerned
about their health than they used to be. The diseases and illnesses
causing the greatest concern are cancer, heart attack and stroke.
Dementia and Alzheimer’s disease are also cited.
When asked which financial protection products they would consider
buying, critical illness insurance ranked second, after private medical
insurance (PMI). Although demand is high, the research also found that
understanding of critical illness insurance was patchy across Europe,
with over half (53%) of those surveyed unaware, or claiming very limited
knowledge of this type of cover. Fewer than half of respondents (43%)
complain that health insurance products are “complex” and “generally
difficult to understand”, while over two thirds (67%) say full PMI is
“too expensive” and they would be interested in more cost-effective
financial protection products.
Matt Foster, Head of Product Marketing, Accident & Health for ACE in
Europe, Eurasia & Africa, said:
“A clear message emerges from this research. With state support under
pressure, consumers across Europe want cost-effective protection that
will plug the gaps in both public and private healthcare and provide
extra financial support at a time when they may be unable to work, such
as following the diagnosis of a serious illness.
“At ACE, we believe our flexible approach to underwriting and pricing
critical illness insurance, combined with our claims reputation, puts us
in a strong position to develop this segment further. We welcome
dialogue with liked-minded brokers who want to take this opportunity.”
A full report based on the research, Changing consumer perceptions of
personal financial protection, is available for interested brokers
using the contact point below.
-ENDS-
About ACE:
ACE Group is one of the world’s largest multiline property and casualty
insurers. With operations in 54 countries, ACE provides commercial and
personal property and casualty insurance, personal accident and
supplemental health insurance, reinsurance and life insurance to a
diverse group of clients. ACE Limited, the parent company of the ACE
Group, is listed on the New York Stock Exchange (NYSE: ACE) and is a
component of the S&P 500 index.
Additional information can be found at: www.acegroup.com/uk

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Source: ACE Group